Psychology of Advertising (Record no. 10491)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00326nam a22001337a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | LIB |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230930b |||||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 FEN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fennis, Bob M.; Stroebe, Wolfgang |
| 245 ## - TITLE STATEMENT | |
| Title | Psychology of Advertising |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London |
| Name of publisher, distributor, etc | Routledge |
| Date of publication, distribution, etc | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 466 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | School Name (CCODE) | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number / Barcode | Date last seen | Print Cost, replacement price | Bill Date | Koha item type | Year | Bill Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SOMC | KRMU Central Library | KRMU Central Library | General Stacks | 28/09/2023 | Amazon | Rs. | 3918.00 | 659.1 FEN | 41393 | 30/09/2023 | 3918.00 | 29/06/2023 | Books | QSJW 5393 | ||||||
| Dewey Decimal Classification | SOMC | KRMU Central Library | KRMU Central Library | General Stacks | 28/09/2023 | Amazon | Rs. | 3918.00 | 659.1 FEN | 41394 | 30/09/2023 | 3918.00 | 29/06/2023 | Books | QSJW 5393 |