Marketing research and consumer behaviour (Record no. 6495)

MARC details
000 -LEADER
fixed length control field 00401nam a2200157Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field LIB
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220901s2010 xx 000 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 SUM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sumathi, S.; Saravanavel, P.
245 #0 - TITLE STATEMENT
Title Marketing research and consumer behaviour
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Delhi: Vikas
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Pages 761
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer Behaviour
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan School Name (CCODE) Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Accession Number / Barcode Date last seen Bill Date Koha item type Bill Number Date last borrowed
    Dewey Decimal Classification     SOMC KRMU Central Library KRMU Central Library 11/05/2019 Gifted   658.83 SUM 20707 16/09/2022 16/09/2022 Books Gifted  
    Dewey Decimal Classification     SOMC KRMU Central Library KRMU Central Library 27/07/2019 Gifted 1 658.83 SUM 20977 16/01/2023 16/09/2022 Books Gifted 30/12/2022
    Dewey Decimal Classification     SOMC KRMU Central Library KRMU Central Library 27/07/2019 Gifted   658.83 SUM 20978 16/09/2022 16/09/2022 Books Gifted  
    Dewey Decimal Classification     SOMC KRMU Central Library KRMU Central Library 27/07/2019 Gifted   658.83 SUM 20987 16/09/2022 16/09/2022 Books Gifted  
    Dewey Decimal Classification     SOMC KRMU Central Library KRMU Central Library 31/07/2019 Gifted   658.83 SUM 21113 16/09/2022 16/09/2022 Books Gifted  
    Dewey Decimal Classification     SOMC KRMU Central Library KRMU Central Library 29/08/2019 Gifted   658.83 SUM 21547 16/09/2022 16/09/2022 Books Gifted  
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