Advertising and Brand Management (Record no. 8465)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00366nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220901s9999 xx 000 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 KAZ |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kazmi, S.H.H. |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising and Brand Management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | AIMA |
| Place of publication, distribution, etc | New Delhi |
| Date of publication, distribution, etc | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 231 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Brand Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | School Name (CCODE) | Home library | Current library | Date acquired | Source of acquisition | School Deptt. | Total Checkouts | Full call number | Accession Number / Barcode | Date last seen | Bill Date | Koha item type | Bill Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SOMC | KRMU Central Library | KRMU Central Library | 11/11/2021 | Gifted | Management Studies | 659.1 KAZ | 28937 | 16/09/2022 | 11/11/2021 | Books | Gifted |