What's in a name?: Advertising and the concept of brands

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TextPublication details: Delhi: PHI 2007Edition: 2Description: 308Subject(s):

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	KRMU Central Library	SOMC	659.1 JON (Browse shelf(Opens below))	Available	22516
Books	KRMU Central Library	SOMC	659.1 JON (Browse shelf(Opens below))	Available	19109
Books	KRMU Central Library	SOMC	659.1 JON (Browse shelf(Opens below))	Available	18785
Books	KRMU Central Library	SOMC	659.1 JON (Browse shelf(Opens below))	Available	18786
Books	KRMU Central Library	SOMC	659.1 JON (Browse shelf(Opens below))	Available	18787

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Previous	659.1 JET Advertising management	659.1 JET Advertising management	659.1 JON What's in a name?: Advertising and the concept of brands	659.1 JON What's in a name?: Advertising and the concept of brands	659.1 JON What's in a name?: Advertising and the concept of brands	659.1 JON What's in a name?: Advertising and the concept of brands	659.1 JON What's in a name?: Advertising and the concept of brands	Next

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