| 000 | 00428nam a2200157Ia 4500 | ||
|---|---|---|---|
| 003 | LIB | ||
| 008 | 220901s2008 xx 000 0 eng d | ||
| 082 | _a659.1 BEL | ||
| 100 | _aBelch, Michael A.; Belch, George E. | ||
| 245 | 0 | _aAdvertising and Promotion: an integrated marketing communications perspective | |
| 250 | _a6 | ||
| 260 |
_bDelhi: TMH _c2008 |
||
| 300 | _a779 | ||
| 650 | _aAdvertising Management | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c5097 _d5097 |
||