000 | 00428nam a2200157Ia 4500 | ||
---|---|---|---|
003 | LIB | ||
008 | 220901s2010 xx 000 0 eng d | ||
082 | _a659.1 BEL | ||
100 | _aBelch, George E.; Belch, Michael E. | ||
245 | 0 | _aAdvertising and promotion: An integrated marketing communication perspective | |
250 | _a7 | ||
260 |
_bTMH _c2010 _aDelhi |
||
300 | _a1075 | ||
650 | _aAdvertising Management | ||
942 |
_2ddc _cBK |
||
999 |
_c5098 _d5098 |