000 00428nam a2200157Ia 4500
003 LIB
008 220901s2010 xx 000 0 eng d
082 _a659.1 BEL
100 _aBelch, George E.; Belch, Michael E.
245 0 _aAdvertising and promotion: An integrated marketing communication perspective
250 _a7
260 _bTMH
_c2010
_aDelhi
300 _a1075
650 _aAdvertising Management
942 _2ddc
_cBK
999 _c5098
_d5098