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| 008 | 220901s2011 xx 000 0 eng d | ||
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| 100 | _aShah, Kruti; D'Souza, Alan | ||
| 245 | 0 | _aAdvertising and Promotions: an IMC Perspective | |
| 260 |
_bMGH _c2011 _aDelhi |
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| 300 | _a987 | ||
| 650 | _aAdvertising Management | ||
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